They may not be the traditional summer refresher, but they’re the talk
of the gourmet world. Then again, so is a “potato” chip made from
chickpeas (think falafel in a bag), a “bumpy” cake (the “bumps” are
actually mounds of frosting) and a chia cereal (as in the chia seed of
Chia Pet fame).
Yes, it’s time for the Summer Fancy Food Show, that annual expo of
specialty foods and beverages. This year’s event, held at New York’s
Javits Center from Sunday through Tuesday, featured more than 180,000
products from 2,400-plus companies spanning 80 countries and regions.
It all adds up to big business: Sales of gourmet products surged 22.1%
from 2010 to 2012, reaching $85 billion, according to the Specialty Food
Association, which organizes the show (there’s also a winter show held
in San Francisco). But kale ice pops could be the next pomegranate
smoothies or low-fat sandwich cookies. Food trends and hot products come
and go.
With that in mind, MarketWatch combed the show floor — all four city
blocks of it — to find a few products that speak to today’s
gourmet-crazed palate and that might have a shot at standing the test of
time. —Charles Passy
TeaPops
Just like the name implies, it’s tea in ice-pop form (slated to be
available for around $2.50 apiece or $7 for a box of six). The
brainchild of a Canadian nutrition expert who was looking for a healthy
treat for her kids, TeaPops
come in a variety of tea-based flavors (mango tango, cherry berry,
tea-na colada), plus a classic iced tea version. They’re lightly
sweetened (without refined sugar) and low in calories (20 to 60 each),
and they have the refreshing taste of a glass of iced (make that very
iced) tea. The product ties in with lots of trends, from the growing
interest in tea and tea-based drinks (for example, Asian bubble tea) to
contemporary versions of childhood treats (think gourmet spins on
ice-cream sandwiches). Of course, if a TeaPop isn’t your thing, you can
always opt for a kale ice pop — those are offered by Green Wave Smoothie Pops.
Bosco
Who can forget Bosco, the
beloved chocolate syrup that gained a measure of fame from its mention
in a “Seinfeld” episode (it was George’s ATM password). Bosco (about $8
for a 22-ounce squeeze bottle) never went away, but the 85-year-old
brand is trying to introduce itself to a new generation, with an
expanded flavor line (the newest addition: Bosco Mocha). It’s also
touting Bosco in bar form – as in a Bosco chocolate bar. But Bosco isn’t
the only retro brand aiming for a comeback. Remember the good folks at Choward’s, who make that strange-tasting violet gum? They’re now out with a guava candy.
JJ’s Sweets Cocomels
When is a caramel not quite a caramel? When it’s made from coconut milk instead of cow milk and called a Cocomel.
But what’s remarkable about this fairly new confection (priced at
around $25 for a 1-pound bag), courtesy of a Boulder, Colo., candymaker,
is that it has almost the exact same chew and texture as a quality
caramel. And while the coconut flavor is there, it’s subtler than one
might expect. The product comes in several varieties — from
salt-flavored Cocomels to chocolate-covered ones. But either way,
Cocomels speak to those thirsting for all things coconut (coconut water
is a huge and growing beverage category) and those looking for products
that are free of common allergens (the standard Cocomel has no dairy).
Average Joe Artisan Bread Kit
Indiana entrepreneur Joe Bellavance indeed considers himself an average
Joe — at least when it comes to baking bread. Meaning he’s not a trained
pastry chef, but he does know the difference between a good, crusty
loaf and the forgettable supermarket variety. So, as he perfected how to
make that bread at home, he came up with — you guessed it — the Average Joe Artisan Bread Kit.
It’s a thing of simplicity (priced at $99) – just a basic Dutch
oven-style pot and some baker’s tools and baking ingredients (there’s a
cheaper version available without a pot, too). But it does yield some
very tasty — and properly chewy — bread. And it speaks to a growing
make-at-home trend. Among the other kits on display at the Fancy Food
Show were ones for making beer, mozzarella cheese and a mom-worthy apple crisp pie.
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